The WIN platform has been designed to receive shipping orders directly from an ERP system or when input manually. By providing quick integration options with a shipper’s ERP systems using Jitterbit®, an integration platform, the WIN team guides the client through the entire integration process. The platform is compatible with a wide range of ERPs— SAP, Infor, Epicor, Oracle, and more, and also works seamlessly on proprietary systems developed by the shippers.
“Our focus has not been on trying to compete with traditional transportation management systems, as we believe the big value in the 3PL space now is data,” explains Marky. It’s not just collecting data that’s important, but also the ability to analyze it and act upon it. That’s what Odyssey is looking to pursue with its WIN platform.
Our focus has not been on trying to compete with traditional transportation management systems, as we believe the big value in the 3PL space now is data
WIN analyzes customer data generated through the activities between the shippers and carriers on the WIN platform and overlays it with Odyssey’s transportation network to offer shippers ideas on strategic shipping and transportation management optimization. In one instance, a large manufacturing client implemented WIN as a respite for their separate operations and to gain visibility into their logistics operations across multiple locations. By leveraging WIN, the client was able to have a better view of activities within the enterprise as well as their transactions and it also enabled them to negotiate competitive deals with their carriers. “Our key differentiator is the approach we take to provide world-class TMS features through the WIN platform by making it affordable for the shippers with no licensing models or requirements for after-implementation support,” extols Marky.
Forging ahead, Odyssey envisions taking WIN to the Asian markets where they see a potential gap for the latest transportation technologies.