Chris Winslow, CEO
In today’s logistics industry, organizations are pursuing an ambitious course toward digital freight matching applications in an effort to create self-service business models connecting shippers with carriers. However, Chris Winslow, the CEO of Zengistics, believes, “For organizations to completely transform from traditional brokerage to a self-service model won’t be a simple transition. It will take a long period for this model to hit the mainstream.”
During this transitional period, it is crucial for both shippers and carriers to utilize a technology-based collaboration model that creates connectivity, visibility and efficiency in matching the appropriate carriers to the appropriate shippers, thus creating a better customer experience for all.
One company transforming the status-quo of the logistics industry through its innovative technologies and team of experts is Zengistics. The company’s forte lies in its ability to provide a high-level of customer service aided by advanced technology to make the freight movement as seamless as possible. The company offers a groundbreaking logistics platform that delivers enhanced supply chain visibility, access to an extensive freight network, optimized efficiency and proactive communication. “Our ultimate aim is to leverage the use of technology to revolutionize the way the world moves freight by eliminating the shipping stress for our clients and allowing them to focus on their core business,” states Winslow, the CEO of Zengistics.
Most of today’s shippers expect logistics providers to go beyond simply matching their needs with a carrier. Shippers want technology partners to help plan routes, outline infrastructure, and lower operational costs. The clients are looking for a consultative approach to solve complex problems such as freight consolidation and route optimization. The company uses its robust toolset to analyze the best routes, create scalable economics, drive exceptional service levels, and enhance their existing network.
Our ultimate aim is to use technology to revolutionize the way world moves freight while eliminating the shipping stress for our clients and allowing them to focus on their core business.
Zengistics has an extensive network that comprises over 33,000 carriers and over 300 shippers. “We can quickly onboard new customers into the ecosystem and provide them the visibility and connectivity they need while providing an opportunity to create and customize freight lane solutions and logistics mapping,” explains Winslow. Zengistics not only offers complete visibility and optimal fleet efficiency, it has invested in carrier success programs that keep carriers loaded with the best rates and enabling them to collect faster.
One of Zengistics’ market concentrations is in the craft beer industry which is on an accelerated growth path in the U.S market. As the craft beer market matures, the need has emerged for specialized logistics solutions that optimize the linkage between the brewery and consumers. Zengistics offers its technology and full-service solutions to help the craft beer industry scale successfully by delivering cold chain requirements efficiently. By consolidating loads across the individual brewer’s network, as well as across multiple craft brewers, Zengistics can improve brewer profitability. Zengistics has extended its services to manufacturers of glass bottles, cans, and other suppliers to create an end-to-end solution for the brewers. “We created a pre-established ecosystem for brewers where distributors and suppliers, meaningful to the brewery, are mapped across the continental United States.”
The company was launched only five years ago and is already on a significant growth track. For the future, Zengistics intends to focus on exemplary customer service and help the logistics industry grow in terms of technological innovation and supply chain optimization. “We will continue to scale with our diverse customer base by addressing the complexity of their logistics models and continuing to invest in technology that delivers enhanced customer satisfaction. The 3PL market is experiencing dramatic change, led by innovations in technology, but at the end of the day shippers are looking for committed partners that they can trust,” concludes Winslow.